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Sales
Account Research in 15 Minutes
Learn a fast, repeatable research process to walk into any call genuinely informed — in 15 minutes, not an hour.
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Summary
Good research wins deals; slow research kills your pipeline throughput. This course teaches you a tight, repeatable process to research any account in 15 minutes — finding the trigger events, priorities, and angles that make your outreach relevant, without falling down a two-hour rabbit hole. Be the rep who always sounds informed, at scale.
What you’ll learn
A repeatable 15-minute research process for any account
Where to find the trigger events and priorities that matter
How to turn research into a relevant, personalised angle fast
How to stay informed at scale without losing hours per prospect
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