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Sales
Multi-Threading: Build a Buying Committee
Learn to sell beyond your single champion — mapping the buying committee and building consensus across every stakeholder who can kill a deal.
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Certificate
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Summary
Relying on a single champion is how deals quietly die. This course teaches you to map the full buying committee, identify the economic buyer and the silent blockers, and build consensus across stakeholders so your deal survives a champion leaving, a budget freeze, or a competing priority. Multi-threading is what turns fragile deals into resilient ones.
What you’ll learn
Map the full buying committee, not just your main contact
Identify the economic buyer and the stakeholders who can block you
Build consensus across people with competing priorities
Protect deals against a champion leaving or going quiet
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